E-commerce Product Pages That Answer Objections

Answer on the page

Policy pages are read after a purchase, not before one. Move the four questions that block a decision into the buying area.

Optimise for a phone on mobile data

Image weight and third-party scripts cause most mobile slowness, and mobile is where the majority of sessions end.

Instrument the funnel honestly

View, add-to-cart, checkout start, purchase. The largest single drop is your next project.